Email Campaigns are targeted marketing efforts that use email to communicate specific messages to an audience. These campaigns aim to achieve goals such as promoting products, nurturing leads, driving website traffic, or building customer loyalty. They often involve personalized content, call-to-action elements, and automated scheduling to engage recipients effectively.

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17 Email Marketing Best Practices for 2021

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Are you having trouble with your company's email campaigns? Email marketing can be difficult to manage at times but it is an excellent method to share and inform your audience. No matter your skill level, these email marketing best practices will improve your open rate, increase your ROI and leave your audience wanting more.